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Find Reddit conversations that influence your buyers, and engage without getting banned

Rocksalt helps subject matter experts build credibility on Reddit by surfacing conversations relevant to
buyers and LLMs and guiding authentic engagement

Xpertly for LinkedIn: The easiest way to influence your buyers.

The 15-minute strategy that allows busy executive to maximize their impact on LinkedIn — via a simple daily email.

Find Reddit conversations that influence your buyers-and engage without getting banned

Rocksalt helps subject matter experts build credibility on Reddit by surfacing high-impact conversations relevant to
buyers and LLMs and guiding authentic engagement crucial to not getting banned.

30-day trial, no credit card needed.

Reddit shouldn't feel like walking through a minefield



Most B2B marketers know their audience is on Reddit. But actually engaging? That's where things fall apart.

 Ico_Nervous

"I'm terrified of getting banned"

Every subreddit has different rules. One wrong move and your account is banned.

 Ico_Clock

"I waste hours finding relevant threads"

Manually scrolling through subreddits, searching keywords is time consuming.

 Ico_Robot

"Reddit is allergic to marketing"

Redditors want authentic engagement, not be marketed to.

Reddit shouldn't feel like walking through a minefield



Most B2B marketers know their audience is on Reddit. But actually engaging? That's where things fall apart.

 Ico_Nervous

"I'm terrified of getting banned"

Every subreddit has different rules. One wrong move and your account is banned.

 Ico_Clock

"I waste hours finding relevant threads"

Manually scrolling through subreddits, searching keywords is time consuming.

 Ico_Robot

"Reddit is allergic to marketing"

Redditors want authentic engagement, not marketing.

How Rocksalt works


A smarter way to engage on Reddit, built for B2B marketers who want their subject matter experts to engage without the risk

How Rocksalt works


A smarter way to engage on Reddit, built for B2B marketers who want their subject matter experts to engage without getting banned
Reddit_Card_01

We find high-impact conversations

Rocksalt analyzes your niche to surface the right subreddits and threads that actually matter—tool comparisons, pain points, how-to questions, reviews, and recommendations that LLMs cite.

We go beyond brand mentions to find conversations where you can add genuine value.

Get subreddit-specific guidance

Every subreddit is different. Rocksalt analyzes your karma versus the community average and gives you tailored comment suggestions that match each subreddit's culture and rules.

No more guessing.
No more generic templates.

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Precision subreddit discovery

Most "Reddit monitoring" monitoring tools uses basic keyword matching to find a mixed bag of subreddits. 

Our model blends topic relevance, buyer intent signals, brand and competitor mentions, and Google visibility — surfacing the few, high-impact communities worth your time.

Reddit_Card_01_Mobile@2x

We find high-impact conversations

Rocksalt analyzes your website and competitors to surface the threads that actually matter—tool comparisons, pain points, how-to questions, reviews, and recommendations that LLMs cite. We go beyond brand mentions to find conversations where you can add genuine value.

Reddit_Card_02_Mobile@2x

Get subreddit-specific guidance

Every subreddit is different. Rocksalt analyzes your karma versus the community average and gives you tailored comment suggestions that match each subreddit's culture and rules.

No more guessing.
No more generic templates.

Reddit_Card_03_Mobile@2x

Build credibility, not spam

Establish yourself as a trusted community member. Engage consistently in 2-3 relevant subreddits. Build karma. When you do mention your product, it's authentic because you've earned the right to be heard.

Why Rocksalt is different


We're not another Reddit monitoring tool. We're a visibility-building platform.

Why Rocksalt is different


We're not another Reddit monitoring tool. We're a credibility-building platform.

Vs other tools

Built for LLM visibility, not just lead gen

Most tools monitor for brand and competitor mentions — basic lead gen. Rocksalt goes deeper.

We surface conversations that shape how LLMs like ChatGPT and Claude understand your space:

Tool comparison threads

Pain point discussions

Review and recommendation posts

Brand and competitor mentions

Vs other tools

Subreddit-specific safety, not generic templates

Other tools help you write replies that get you banned. Rocksalt helps you engage like a community member.

Our comment guidance considers:

Your karma vs. subreddit average

Your posting history in that subreddit

Vs other tools

Built for LLM visibility, not just lead gen

Most tools monitor for brand and competitor mentions — basic lead gen. Rocksalt goes deeper.

We surface conversations that shape how LLMs like ChatGPT and Claude understand your space:

Tool comparison threads

Pain point discussions

Review and recommendation posts

Brand and competitor mentions

Vs other tools

Subreddit-specific safety, not generic templates

Other tools help you write replies that get you banned. Rocksalt helps you engage like a community member.

Our comment guidance considers:

Your karma vs. subreddit average

Your posting history in that subreddit

FAQs

How does Rocksalt prevent me from getting banned? We analyze each subreddit's rules, culture, and engagement patterns. Before you comment, we check your karma against community averages and flag potential red flags (thread age, your comment history, promotional language). Think of it as having a Reddit-savvy advisor reviewing everything before you post.
How is this different from tools like GummySearch or Octolens? Those tools are great for monitoring mentions. Rocksalt goes further: we focus on high-impact conversation types (comparisons, pain points, recommendations) that influence how LLMs understand your space. Plus, our subreddit-specific engagement guidance keeps you safe while building real credibility. 
How much time do I need to invest? Our philosophy is quality over quantity. We help you identify 2-3 key subreddits where your audience lives. Spend 15-30 minutes daily engaging thoughtfully in those communities. Consistent, authentic participation beats spray-and-pray every time.
What if I've never marketed on Reddit before? Perfect. You're exactly who we built this for. Rocksalt guides you through the process—from finding the right subreddits to crafting comments that add value. No prior Reddit experience needed.
Is Rocksalt in beta? Yes! We're in early access, which means you get extended trial access and priority support as we continue refining the product based on real user feedback. Join now and help shape how B2B marketers engage on Reddit.

Ready to build real credibility
on Reddit?

Start engaging authentically, building karma, and influencing conversations that matter—without the fear of getting banned.

Extended trial for early access members • No credit card required

Ready to build real credibility
on Reddit?

Start engaging authentically, building karma, and influencing conversations that matter—without the fear of getting banned.

Extended trial for early access members • No credit card required