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No one is reading your blog. How do you influence prospects?

B2B marketers use Rocksalt to get their Subject Matter Experts to engage in relevant conversations on LinkedIn, Slack, Reddit - in just 10 minutes/day

Rocksalt for LinkedIn
Rocksalt for Slack
*Reddit –– Coming soon
Backed

No one is reading your blog. How do you influence prospects?

B2B marketers use Rocksalt to get their Subject Matter Experts to engage in relevant conversations on LinkedIn, Slack, Reddit - spending just 10 minutes/day

Rocksalt for LinkedIn
Rocksalt for Slack
Reddit –– Coming soon
Backed

Built for modern B2B teams. Used by 10,000+ users.

Getting in front of your audience is hard

1

Nobody is reading
your blog.

2

You are Invisible in key
conversations.

3

Your ICP is on
multiple platforms

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Nobody is reading
your blog

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Events
are expensive

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Engaging on social
feels inefficient

Introducing Rocksalt

The modern inbound platform that helps B2B marketers get their subject matter experts talking where buyers are hanging out

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FEATURED IN

Axios Pro
Crunchbase News
Fortune

Other use cases for Rocksalt

Build your founder’s brand on LinkedIn

Scale your marketing with internal subject matter experts

Get real-time market insights

Empower your evangelists to deepen relationships with industry influencers

Use cases for Rocksalt

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Rocksalt for LinkedIn

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Enable your execs to build their brand on LinkedIn in just 10 minutes/day.



  • Don't miss important posts from key people.
  • Get a daily email that maximizes your impact on LinkedIn.
  • Track your ICP reach and engagement not generic vanity metrics.
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Logo_Linkedin


Enable your execs to build their brand on LinkedIn in just 10 minutes/day.



  • Don't miss important posts from key people.
  • Get a daily email that maximizes your impact on LinkedIn.
  • Track your ICP reach and engagement not generic vanity metrics.
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Rocksalt for Slack Communities

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Earn trust and gain deeper insights from relevant Slack communities



  • Gain a deeper understanding of what's top of mind for your audience.
  • Get iterative feedback and market research for your product and GTM priorities.
  • Uncover new opportunities and build new relationships.
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Logo_Slack


Earn trust and gain deeper insights from relevant Slack communities



  • Gain a deeper understanding of what's top of mind for your audience.
  • Get iterative feedback and market research for your product and GTM priorities.
  • Uncover new opportunities and build new relationships.
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Hall of experts

Anthony_1
Anthony DeightonCEO of Tamr
As a CEO, I understood the value of establishing credibility on LinkedIn, but didn’t know how to be effective. Rocksalt changed everything. By providing a smart, prioritized list of daily actions, it ensured my efforts were laser-focused on the audience that mattered most. Now, I’m not just present—I’m consistently engaging, driving meaningful conversations, and building real momentum for both myself and my company.
Noah_1
Noah Kaplan Loyalsnap - Startup Founder
I can really feel the momentum building here—love the suggestion of experts/influencers to add, and I'm getting a ton of value from the posts, for audiences and just insights into the industry. Glad to be part of this beta
Mark_1
Mark GilhamHead of Advisor and Evangelist at Enable
Rocksalt has transformed how I engage with LinkedIn, which at times can feel overwhelming. It continuously helps me discover the most relevant connections and conversations, ensuring I’m building the right relationships whilst saving time in the process.

Get Started Now

Setup takes just 15 minutes.
 
We’ll guide you through setup — whether you’re solo or with a team. 
 
 

FAQs

What does Rocksalt do? Rocksalt helps B2B companies drive organic inbound by enabling their internal subject matter experts (like CEOs, founders, VPs, and division leaders) to show up in relevant conversations on platforms like LinkedIn and Slack communities — even if they don’t have time to create content themselves.

Rocksalt focuses on relationship-building and visibility by:
  • Surfacing the right conversations to engage with
  • Making it easy to respond quickly and thoughtfully
  • Helping marketing teams create content based on actual data on what is resonating with your target audience.
How do you measure if Rocksalt is working?

There are two ways of measuring if Rocksalt is helping your business:

- If you have self-reported attribution fields setup that asks "How did you hear about us?",  you should see people mentioning LinkedIn, Slack and Reddit.

- You should also see the volume of "branded search" traffic and direct traffic go up. If people see you in these forums, they will directly type your company name in the URL or google your company name.

The other advantage of engaging in communities where your audience hangs out is to deeply understand your audience which will lead to better marketing and a better product.

Get Started Now

Setup takes just 15 minutes.
 
We’ll guide you through setup — whether you’re solo or with a team.